Creative Brief : The scope of work was to design the logo for an architecture firm based in Chennai. The name DesignTecture is formed by joining the words Design & Architecture this young gen architecture and design firm wanted a minimalistic yet stylish logo. With focus on developing residential developments we
My Role : Concept, Design & Presentation
Logo Concept : A simple symbol that is very easy that is very easy to comprehend and sticks in our memory. Inspired from a door key this logo represents the personal touch given to every customer and also signifies the turnkey services provided when it comes to architecture and project management. The key was chosen because it is individual and very personal kept with owners of the home only this gives the company a one-on-one and a personal relationship with the clients.